I’m sorry, but did he roll up his shirtsleeves in Pennsylvania? Not that I saw. This isn’t rocket science or Kremninolgy, it’s just watching the signs. Semiotics are all around us, in fact we are bombarded, inundated with fucking signs. The signaling of meaning, which, I realize, has been co-opted by advertising. When did that happen? My mind is a blank. But god I love the ads in old National Geographics Read the rest of this entry »